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  • Features vs. Benefits

    Feb 28, 2017
    Have you ever seen a product advertised on TV, radio, or in your social media feed and said “I must have it!” Have you ever asked yourself why you’ve said that? The simple answer is good marketing.
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  • {president’s message} Participate and Appreciate

    Dec 28, 2016
    I am honored to be your 2017 President of the Massachusetts Association of Realtors® (MAR). Serving with me are Rita Coffey, 2017 President-Elect, Anne Meczywor, Secretary/Treasurer, and Annie Blatz, Immediate Past President. The four of us, along with MAR Executive Vice President Rob Authier, make up your 2017 Leadership Team.
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  • What Every Realtor Should Know About National Radon Month

    Dec 28, 2016
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  • 2017 Leadership Team & Executive Committee

    Dec 28, 2016
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  • Creating a Winning Culture

    Dec 28, 2016
    It’s clear that the most successful organizations in the business world find a way to build a sustainable winning culture. But how do you do this in a competitive industry with firms offering similar products or services like they do in the real estate industry? The answer is to differentiate yourself by creating a unique company culture that is impactful and meaningful to those in your organization.
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