General Session

Let Me See Your Body Talk: The Importance of Nonverbal Communication + a welcome and brief legal update

Annie Blatz
Kevin Sears
Jan Hargrave

After MAR 2016 President, Annie Blatz welcomes conference attendees and Kevin Sears will give a brief legal update. Then Jan Hargrave, back by popular demand, presents on the effects of positive body language during presentations, how to mask your nerves and appear confident as well as identifying different gender communications.

**A detailed schedule with session times will be uploaded prior to event.


Kickoff Reception

The 2016 Conference Committee and 2016 MAR Leadership Team welcomes you to this year’s convention. Come network, enjoy complimentary hors d’oeuvres and a cash bar.

Day One:

NAR Code of Ethics and MA Real Estate Brokerage Professional Ethics for Residential and Commercial Real Estate Brokerage- RE33RC11 (CE-2)
Linda O'Connor
Learn about real estate ethics while you fulfill NAR's Ethics Training requirement.You will also receive two CE credits.

Ultimate Lead Conversion/Generation
James Nellis
In the world of abundant leads, most small businesses fail to convert the precious ones. Master the art of converting your current and new leads in this course and learn to utilize web, print, video and social media to do just that.

Market Like a Top Producer
Alex Milshteyn
How do the elite top producers sell so much real estate? It starts with a 360 degree marketing plan that covers everything from postcards, to newspaper ads, to client parties, as well as a mastery of new marketing methods like demographically searching for clients via social media. This session will help you take your marketing efforts to the next level with a concrete plan of attack for market domination.

Meet the businesses that can improve your own. Network with vendors and Realtors®, win prizes and take home cool new giveaways!

Charitable Foundation Auction/Raffle
The MAR Charitable Foundation hosts a Silent Auction as well as a “Wine Cellar” and “Beer Garden” Raffle on the Tradeshow floor. All the proceeds go to fund the Foundation’s housing, homeless and disaster relief grants.

All the Fuss About Evernote
Linda Davis

Have you downloaded Evernote but never got past making a few notes and notebooks? Are you wondering what all the Evernote fuss is about? This session will cover tips on collecting Evernote content, getting your notes organized and its best resources. Linda will also share creative tagging ideas and the many different ways to use Evernote.

There’s No I in Teams
Moderator: Aaron Woodman
Panelists: Sasha Farmer, James Nellis, Karl Martone,Jonathan Parker

Learn from successful team models around the country. This panel will discuss why you should start a team, how to organize a team, what the challenges and rewards of having a team are and more.

Negotiate like a Pro
Tami Bonell
Learn effective language, people and listening skills in this session. Identify ways to build stronger relationships and develop more consistency in your business by building a strong network. This way, you can appreciate and focus on a WIN/WIN approach.

Staying Out of Trouble: Legal Update and Q&A
Moderator: Michael McDonagh Esq.,
Panelists: John Breault , Ashley Stolba, Lesley Walker

Hear from three industry experts on the latest legal developments impacting daily business. This program focuses on risk reduction topics including disclosure, lead paint, license law, pocket listings, MLS rules, TRID, ADA compliance, drones and more. There will be the opportunity to ask questions to the panel of legal experts including Ashely Stolba, MAR Associate Counsel, Lesley Walker, NAR Senior Counsel, and John Breault, Director of Customer Support and Quality Assurance at MLS Pin. The discussion will be moderated by Michael McDonagh, MAR General Counsel & Director of Government Affairs. 

Creating Clients for Life
Sasha Farmer

Sasha will teach all of her tools and tricks that have resulted in a business that is 80% referral and word-of-mouth. Also learn how to follow up with past clients, systematize client touch-points, execute unparalleled client parties and gifts, and create a culture of first class customer service that clients will want their friends and family to experience too.

Tradeshow Networking Event

Join Realtors® and vendors for complimentary hors d’oeuvres, a cash bar and a chance to win the Conference & Tradeshow Grand Prize.

Going Viral in Real Estate
Nobu Hata
Technology and constant access to information has shaped the way consumers deal with real  estate and the value they see in Realtors®. Learn how to help buyers and sellers navigate the online world of real estate. Being social and giving people information to talk about with their peers is important, and this session will help you leverage technology to partner in the real estate journey of clients.

Realtor® After Dark
(Plus family & friends!)
The hit event is back. End the day by gathering with Realtors®, family and friends for bowling, a dessert buffet and a cash bar. Everyone is welcome!

Day Two:

People Not Prospects
Krista Clark
Today’s buyers and sellers crave genuine human connection. Learn the best way to achieve this by giving customers a good experience they can remember long after the transaction closes. This presentation will provide the technology, tools and resources you need to communicate effectively.

Divvy up the Duties: Building Your Team for Success
Mark Porter
A well rounded team can elevate your business. Now you can learn the strategies for hiring dynamic people and how to keep them through effective team management. To watch a video for more information and testimonials about Mark's session, click here.

Zipform Training 
Marie Presti

This training teaches the basic steps and best practices that help use zipForm® Plus to complete real estate contracts quickly and professionally. Attendees should bring their laptops to the course and setup a zipLogix account beforehand.

Seller Agency for Today and Tomorrow: Coming Soon Upstream to a Pocket Near You MA Seller Agency- RE01R06 (CE-2)
Kate MacGregor & Linda Kody
This evolving continuing education class incorporates MLSPIN guidelines, the Code of Ethics, and NAR's upstream initiatives into practicing real estate today. Some of the topics include how to appropriately handle coming soon and exclusive listings.

The Journey of Newer Agents
Moderator:Michael DiMella
Panelists: Mark Leeman, Kathryn Early, Krista Clark, Aaron Woodman
This panel features Realtors® who have been in the business from five to ten years. Learn about their first year as a Realtor®, how they marketed themselves, the help they received and how they continue to grow their business.

The Presentation Skills that Get You the Listing
Patrick Lilly
Presentation skills are often overlooked but are a key component to your success. This session will discuss the importance of first impressions, branding, how to manage expectations and how to treat your clients with the right amount of attention.

Video Internet Marketing
Mark Porter

Now is your chance to understand the growing trend towards video based search results and the need to utilize video in real estate. You’ll learn how to get started with an internet presence on YouTube, get tips for SEO video and camera shy agents and learn how to establish yourself as an expert in real estate with video.