In 1986, the movie Ferris Bueller’s Day Off was released and was one of the top-grossing movies of the year. One of the most famous quotes from the movie, of which there were many, was “Life moves pretty fast. If you don’t stop and look around once in a while, you could miss it.” It was such a good quote, that First Lady Barbara Bush used it in her 1990 commencement speech to the graduates at Wellesley College.
The quote also describes what it was like putting this issue of BSR together. We had a lot of good things happen all at once and if we didn’t get those items in the magazine, it would have felt like we missed something.
The first thing we have to mention is that after a five-and-a-half-month search, MAR has a new CEO/EVP. Theresa Hatton took over the reins on June 3. You can read more about where she was before MAR on page 21 and 2019 President Anne Meczywor also talks about the search process in her column on page 20.
The other big piece of news to share is that in May, MAR closed on its new permanent home located at 18 Washington St (also known as Rt. 1) in Foxborough. You can find out more about our new home on page 22.
We’re also debuting a new column in this issue of the magazine titled“Real Social” by social media expert Teah Hopper. Her name might sound familiar as she wrote the Insider Column for the 2018 September-October issue. In her debut column, Teah writes about why your personal brand matters, especially in social media, on page 4.
I had the pleasure of writing the feature article in this issue. The article, titled “Got Content,” introduces you to the concept of content marketing. While not necessarily new, it’s a type of marketing that is really taking hold as a good way for you to differentiate yourself from the competition. The feature is on page 16.
Moving Too Fast:
Unfortunately, I was moving too fast and missed something in the May-June issue. I would like to thank REALTOR® Leonette Strout, with Keller Williams in Beverly, for her email explaining why an image we used was offensive. After reading what she wrote, I couldn’t agree with her more. I could have selected an image that did a better job illustrating why millennials were having higher rates of buyer’s remorse. While I am not able to change the image in the printed copies, we did change the image in the online version.
As Editor in Chief, it is my responsibility to ensure that we publish content that helps educate and inspire and not make anyone feel offended or uncomfortable. In this case, I failed in that responsibility. I have certainly learned from my mistake.