CRS Class - Ninja Selling III
Instructor: Michael Selvaggio
The Ninja real estate courses are based on the philosophy of building relationships, listening to the customer, and then helping them achieve their goals. It is less about selling and more about assisting people interested in owning real estate and demonstrating the advantages and benefits to those that choose to own. In many cases, making it possible and without our involvement, it may have never occurred.
It is called Ninja Selling because one of The Group partners who helped develop the system was nicknamed “The Ninja” by the staff in his office because of his quiet and efficient working style and ethic. (“The Group”, is a real estate company rated #1 in sales and unit volume by REALTOR magazine for over 10 years.) This person had great sales volumes, great customer satisfaction and referrals and yet seemed to have a life outside of his career. He had by far the highest income per hour of any salesperson in the company. Larry Kendall began documenting the sales systems used by the original Ninja and other top sales people at The Group. These courses are the result of that study and show that customer satisfaction is much more important than selling skills.
Ninja Selling III is a stand-alone one day course that supplies the student with critical systems and tools to succeed in servicing the need of today’s real estate consumers. Communication and effective report generation are two of the key components of this program that has received an outstanding reception from all students who have participated in this learning experience.
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Loss Mitigation Certification Course
Instructor: Linda Kody, President of Kody & Company
This 1 day certification course requires an advanced purchase of $150, which includes the Conference and Tradeshow registration.
This one-day course will provide information and guidance on the complicated transactions involving foreclosures, short sales, properties at auction or bank owned (also known as real estate owned or REO), and give attendees useful ways to protect their commission while assisting buyers, sellers and mortgage companies through the process.
The curriculum, will teach REALTORS® how to deal with short sales on both the buying and listing side; how to best approach lenders; and what information they will be required to produce. Since not all short sales avoid foreclosure, attendees will also learn about the auction process including viewings, financing, bidding, and commission concerns. Lastly, this course will also address the human element of these transactions as consumers potentially face losing their homes.
This one-day class will equip you with the tools you need to help you advance new business opportunities in this area, and will give you the rights to use the logo for the Loss Mitigation Certification. This course qualifies for 2 hours of ce credits (Foreclosures - RE28RC07).
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Instructor: Paula Savard, CEO of Aberman Associates
Code of Ethics/Professional Standards: NAR Quadrennial (3rd cycle as its basis)
Real Estate Brokerage Professional Ethics for Residential and Commercial Real Estate Brokerage (RE33RC11)
Mandatory ethics training requirements for new and continuing REALTOR® members was established by the National Association’s Board of Directors at the 1999 Annual Convention to heighten member awareness of the key tenets of the Code of Ethics; to create an awareness of and appreciation for the role the Code can and should play in their professional lives; to enhance professionalism and competency; and to encourage REALTORS® to view their Code of Ethics as a living, viable guide in their daily dealings with clients, customers, and the public.
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Realtors Property Resource (RPR)
Instructor: Ron France, VP, Industry Relations, Realtors Property Resource, LLC
NAR's exclusive online real estate database will provide REALTORS® with data on every parcel of property in the United States, giving brokers and agents valuable tools and features to make them better informed and to increase their efficiency in the marketplace
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Technology and Real Estate (RE32RC03)
Instructor: Anita Hill
The internet is a means of creating and expanding relationships, both personal and professional. It has enabled us to market in new ways, and to expand our spheres of influence. However, with each new opportunity to brand our services and to distribute or share information our liability grows greater. This session is designed to help REALTORS® better understand and comply with marketing regulations in website activities, email communications, and social networking sites.
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Teaming up on the Competitions
Instructor: Tom Matthews and Joanne Taranto
"Join 8 year Team Members Tom Matthews and Joanne Taranto of the Tom and Joanne Team to learn how to run a successful team so that you can work efficiently and make more money.
We will cover how work is divided, whose name the business is closed in, and what happens when problems arise. Don't miss this class."
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National Economic Trends and the Real Estate Professional (RE34RC03)
Instructor: Gary Bourque, President of Central Mass. Appraisals, Inc./Co-owner Realtyology
“This session will explore National, Regional, State and Local trends such as interest rates, pricing trends (appreciation/decline), housing affordability, unemployment, job growth, household growth, foreclosures and the role of social factors & consumer trends with respect to their contribution to our dynamically changing real estate market. This data will assist in answering the question of “are we at the bottom yet?” A better understanding of these relationships, as well as developing an improved understanding of the current market position and potential future expectations, will assist the real estate professional in working with their clients/customers.”
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You’re Real Estate Website & Social Media
Instructor: David Friedman is the President and Founder of Boston Logic Technology Partners, Inc.
“Your Real Estate Website & Social Media – A closer Level of Integration” will focus on the most effective ways to leverage social media using your website. In any business, a company’s website will always be the foundation of an online marketing campaign. And at Boston Logic, we realize this is even truer for realtors. As social media has become an integral part of your web presence, integrating your website with social and professional networking sites like Facebook, Twitter, and LinkedIn, is a critical building block of your campaign. David will be breaking this process down into five key parts:
1) Making it easy for visitors and clients to connect to you on social media sites
2) Syndicating your content to social media websites automatically
3) Giving users the opportunity to syndicate your content on their own
4) Bringing added functionality to your Facebook page (like property search)
5) Incorporating social media functionality right on your site (such as Facebook comments on your web pages)
The techniques David presents will save agents and brokers time while helping them generate more traffic and leads to their website. If you're serious about social media as a component of your online marketing campaign, then you won't want to miss this session.
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What’s Your Number? The realities of credit and the mortgage market. (RE47R05)
Instructor: Jody O'Brien, GRI, CBR
Residential Mortgage Loan Market and Credit Today - RE47R05
Massachusetts Continuing Education Course – 2 Credits. This course is designed to take the real estate agent through all of the dynamics of today’s residential mortgage financing market including the important aspects of credit reports and credit scoring, the changing nature of the Primary mortgage loan market and the broad variety of lenders and products available to all.
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Broker-Owner Session - Creating an Effective Office Policy Manual Broker Owner
Instructor: Paula Savard , ABR, CRB, CRS, GRI, e-PRO & CEO of Aberman Associates
If you aren't operating your brokerage with a detailed policy manual, you are increasing your risk level considerably. Reduce your risk at the upcoming Broker Owner on Creating an Effective Office Policy Manual? You cannot expect your associates to act the way you want unless you make the rules, goals and procedures clear to them. Your Real Estate Office Policy Manual navigates the real estate business so everyone in the company knows how, when and by whom the work of the brokerage will be done. The session will cover Massachusetts office policy guidelines, discuss relationship agreements and provide resources through the National Association of REALTORS® that can help you get started in establishing your own policy manual. Issues to consider for the protection of the Broker and the Salesperson also will be discussed with a healthy Q&A to be sure you get your concerns addressed.
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Smart Growth /Smart Energy (RE59R09)
Instructor: Anita Hill
Smart growth/smart energy is a series of development and planning techniques and strategies that protect natural resources, save energy, enhance quality of life, create housing choices, and improve municipal finances by taking into consideration location, design, and long-term costs of growth.
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One for the Money Two for the Show and Three for the Boomer…Now Buy, Buy, Buy. (RE55R06)
Instructor: Jody O'Brien, GRI, CBR
Leisure Homes, Second Homes & Age Restricted Housing - (RE55R06)
Massachusetts Continuing Education Course – 2 Credits. The 50+ market place has unique and changing real estate needs. This course will explore their housing need through major financial and lifestyle transition and develop an understanding of their maturing motivation. We will look at the federal laws for Housing for Older Persons Act and their effect on the development and creation on specialized Housing. We will also explore the conditions and locations that will influence the choices of location including the secondary home.
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Monitoring & Managing Your On-Line Reputation
Instructors: Heather Logrippo
Google yourself - who does it? How often do you do it? Setting Google Alerts
Ask class if anyone has had issues - what were they? What did you do?
We'll Google people in the class, or me as an example
Now that you know what's out there - what do you do next
Customer Reviews, the good bad and ugly.
- How to respond
- What not to do (setting up fake profiles and the repercussions, with examples)
Examples of issues agents have run into regarding online reputation and how to handle
Finding out who owns certain URL's, if you need to contact them.
How Facebook plays into online reputation (can be the best tool you have to build a positive reputation - reasons why)
Searching FB for mentions of your name/company
Linked in and how that effects online reputation
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International Transactions Panel
Moderator: Kevin Santos
Panelist:
Ana Portillo, National Association of Realtors Liaison to Portugal
Meli Morash, National Association of Realtors Liaison to Turkey
Michael Romanovsky, National Association of Realtors Liaison to RGR & RSA/Russia
Please join the NAR Liaison’s to Portugal, Turkey and Russia as they share insight on working with different cultures in Massachusetts and their respective represented countries. Discussions will include financing the deal and some tax pit falls with buyers or sellers from outside of United States, along with customs to be aware of when working with different cultures. Back to Top |
Environmental Issues (RE63RC10)
Instructor: Andy Consoli, Owner of ABC Real Estate Training Institute/ABC Home Inspection
This class covers many of the Hot Current Environmental Issues that all agents must be aware of. Environmental liability is huge and on the rise. The class covers topics such as radon testing/remediation and health implications, lead paint liability, disclosure laws and the new RRP Lead Law, Electromagnetic waves (EMF's), mold testing/remediation and disclosure of mold, Title V, Asbestos, Smoke and Carbon Monoxide regulations, the new oil tank laws, Wetland Protection, Brownfield Law, Drinking Water contamination, UFFI, etc.. This is a new class and a must see.
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Broker-Owner Session - 10 Essential Risk Control Tips
Instructor: Jeff Holmes, of Pearl Insurance
10 Essential Risk Control Tips 10 Essential Risk Control Tips, Come be a part of our first risk management webinar with Pearl Insurance.
The E&O experts with over 50 experiences in professional liability insurance. Important items to be discussed include:
***Understanding an E&O policy and how it works
***How to manage your E&O with your agents
***Common Claims examples and tips to avoid them
***Plus much more.
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QR Codes - Building a bridge for consistent and seamless marketing from lawn signs to social media.
Instructor: Spencer Taylor, Account Manager & Web Strategist of Union Street Media
Building a bridge for consistent and seamless marketing from lawn signs to social media.
Everyone is yelling about QR Codes and allot of people are looking at them wondering how they can use them effectively. In this presentation we will take a holistic view of marketing both online and offline, unpacking each and exploring how to build the best bridge, with QR codes and with other tools, between the two. From your business card to your Google Pay Per Click ad to the way you dress at a closing, you need to create a consistent and helpful experience for your clients, let's make it happen!
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Commercial Real Estate Transactions - (RE60RC10)
Instructor: Rob Nahigian, FRICS, SIOR, CRE, NAR Mass. Certified Real Estate Mediator
Learn more about the different levels of transfers of real estate rights from the least (license) to the most complete set of rights (fee simple sale). This class will help the commercial broker understand the unique attributes of different types of commercial contracts and transactions from a functional and legal perspective and the key risks for the parties to such transactions. Transactions to be covered include: licenses, easements, leases, ground leases, sale-leasebacks and purchase & sale agreement.
*****Students should bring a financial calculator for this class. Also please download the presentation and bring to session.
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NO LIMITS: 7 Ways to Grow Your Business NOW!
Instructor: Jared James
One of the most common questions that Jared gets is "How do I get clients" or "Where will they come from?" This is an insecurity that most, if not all, real estate professionals feel or have felt at one time or another. In NO LIMITS: 7 Ways to Grow Your Business NOW! Jared James details how to step outside of the limits that hold most Realtors in their little box and limit their ability to grow and details the exact steps to take, strategies to implement, and principles to follow to create and find clients to add to their businesses, and ultimately, their bottom line. Your group or your company will benefit because they will not only get more motivated, higher producing and confident agents, but they will have fun in the process.
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MAR Free Electronic Real Estate Forms Training
Instructor: Jason Schatz
MAR’s free Electronic Real Estate Forms where launch May 1, 2011 as a new member benefit to Massachusetts Association of REALTORs® members. Learn all you need to know to get started through this informational webinar. Daniela Rogic, Manager of Sales & Client Services an expert from the Forms platform provider, FormSimplicity, will walk members through this user-designed product that will offer members the ability to quickly create and organize forms for residential or commercial transactions using special features such as its auto - population features, pre- populated forms packages, synchronization features, suite of broker tools, and secure online, long-term storage and more.
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Real Estate Advertising Compliance and the Law - (RE41R05)
Instructors: Steve Ryan, Esq., General Counsel/Govt. Affairs Director & Mike McDonagh, Esq., Associate Counsel, Mass. Assn. of REALTORS®
This presentation will cover various topics related to advertising, including fair housing, Truth-in-Lending/Regulation Z, and the REALTOR® Code of Ethics.
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Instructor: Instructor: Amy Chorew, President of The Techbyte & Learning Director, SMMInstitute
Using video in Real Estate marketing is imperative for today's visual buyer. Not only marketing the houses that you list - but also your community. Learn how to publish your videos to result in increased viewers of your channel. We'll discuss the different ways to take, edit, and market videos in the simplest ways to save you time and make more money. Back to Top |
Anatomy of Commercial Building: The Basics (RE66C11)
Instructor: Rob Nahigian, FRICS, SIOR, CRE, NAR Mass. Certified Real Estate Mediator
Ever wondered how an office building is constructed and how it affects marketing and leasing? The module includes a slide show over a 10 month period that shows a new or senior broker the construction evolution of an suburban office building and to provide the proper information to a tenant’s facilities manager through the broker. This module helps the broker qualify tenants and enhance leasing opportunities and fees.
*****Students should bring a financial calculator for this class. Also please download the presentation and bring to session.
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BRIDGING THE GAP: Combining yesterday's practices with today's trends to win in this market
Instructor: Jared James
An unfortunate trend that is growing everyday is the gap that exists between the way real estate was once done and how today's agents perceive it should be done. There are two extreme's that exist between the more experienced agent that believes everything can be accomplished with little help from the fad known as technology, and the younger agent that believes that technology is the answer to everything. In Bridging the Gap: Combining Yesterday's Practices with Today's Trends to Win in THIS Market Jared James breaks down the balance that must take place in order for a synergy of the two ways of thinking to occur. He uses a mixture of humor and real life experiences to prove that to win in this market there is a combination of technology that is needed to operate more efficiently, but only to free you up to do the things that have made Realtors successful for the past 30 years. This topic is great for Realtors of all ages as it will challenge and inspire the more experienced agents to realize that they don't need to be a tech guru to operate in the modern age. At the same time Jared has a way of reaching out to and relating with the younger agents in attendance to consider the possibility that technology is not a relationship manager. Ultimately it is their job to cultivate the relationships that will drive their businesses for years to come.
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Instructor: Andy Consoli, Owner of ABC Real Estate Training Institute/ABC Home Inspection
For this architecture session The REALTORS® walk away with usable real life knowledge about the product they are selling. “HOUSES” They learn the various styles, details, history, historic regulations, rules and practices. They are able to help their clients and customers by understanding the various styles and regulations relative to historic preservation laws.
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Conducting an open house and safety plan (RE36R05)
Instructor: Linda O'Connor, CE & GRI Certified Instructor
Course will help agents prepare and conduct a safe and efficient open house. The course reviews agency relationships and promotes to help insure homeowner and agent safety as well as freedom from liability for injuries or damages to visitors
• Review open house rules and guidelines with the seller
• Agent’s responsibility regarding Law of Agency
• Agent Liability
• Security
• What do an open house?
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Instructor: Amy Chorew, President of The Techbyte & Learning Director, SMMInstitute
The diverse jobs that sales professionals perform have remained basically the same over time. What has changed is how information is delivered and exchanged. A new tech tool that is changing the way we do business is the use of Tablets. A tablet computer is operated by touch, and very portable. The perfect device for real estate. Learn how to integrate this useful tool into your Real Estate Business.
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