Bay State REALTOR® Technology
| Technology @ Work - Optimize Your Web Listings—Visually |
| 6/22/2009 |
| With millions of listings at their fingertips, it makes perfect sense to narrow down the group of potential properties without leaving the couch. |
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| Tech Tuesday - What is a Twitter, Anyway? |
| 6/2/2009 |
| Twitter, the social network tool with 1300% growth in 2008 and currently is all the rage in the media, is one of those things that's difficult to understand because it is so unlike anything that came before it. |
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| Tech Tuesday - Encryption, Network and Online Security - Part 2 |
| 5/1/2009 |
| Encryption is a way of scrambling data and communications so only the owner, or the authorized sender and receiver, can read the data. Without the ‘encryption key’, which is usually just a password, the information is just jibberish. Encryption is a great way to protect sensitive data on your computer... |
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| What Tech Tools Do REALTORS® Use? |
| 4/27/2009 |
| MAR recently conducted a member survey and asked what resources members use on marealtor.com and what technologies they find useful in their business. |
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| Technology @ Work - Listen to Your Clients One Survey at a Time |
| 4/27/2009 |
| The Internet age has brought myriad ways to reach out to people using new tools, but surveys are still an effective way of getting feedback on your performance and improving upon that data. |
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| Technology Tuesday - PC Security and Common Sense: Part 1 |
| 4/1/2009 |
| In the good ‘ol days of the Internet, programmers who wrote viruses used to do it for the mischievous sense of accomplishment and respect of their hacker-culture peers. These days, however, viruses and malware are big business for organized crime. |
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| Tech Tuesday - The New Dynamic (of) Websites |
| 3/1/2009 |
| So what's the goal of a website? Think about it. Is it just a place on the Internet to store your bio and listings? Perhaps you go a step further and add a list of links to real estate tools and local community resources. Once someone has seen that information, though, what else is there to bring them back? |
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| Technology @ Work: Info on the Road With a Smartphone |
| 2/20/2009 |
| Why do people buy a laptop computer when they’re more expensive, harder to
upgrade, and easier to lose than desktops? Because it’s not powerful computing people need, it’s portability. |
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| Tech Tuesday - Listen To Your Clients, One Survey at a Time |
| 1/1/2009 |
| How do you know you’re doing your job well? How do you measure your success serving your clients? Well you would probably have to ask them to find out, right? Think about it; you can’t improve unless you first know what you’re not doing well. |
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| Technology Update: Personalize Your E-Mail and Domain Addresses |
| 12/29/2008 |
| One of the easiest ways to appear more professional to clients is to have your own custom e-mail address. Just think about it: the average person may, in fact, feel uneasy about negotiating the largest purchase of their life with someone whose e-mail address is “funjoe11@aol.com.” |
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