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Bay State REALTOR® Sales and Marketing

Business for Profit
12/30/2008
As a broker, do you often wonder how your business stacks up compared with your competitors? In today’s challenging real estate environment, every dollar counts, whether you’re a one-shop operation or a franchise with multiple locations.

Safeguarding Yourself and Your Business
12/29/2008
Keeping your business on track in tough times requires taking a closer look at the practices you have in place and effectively streamlining your expenses and instituting cost-saving measures to safeguard yourself and your business.

A New Way to Increase Your “Sold” Signs
10/29/2008
In the current housing climate, an increasing number of REALTORS® are incorporating principles of Feng Shui to help them stage and market their properties.

Being Successful in Real Estate in All About Navigation
10/27/2008
The first step in understanding your pathway to success is to ask yourself a simple question - who are you? Find out how success is a deliberate choice that requires deliberate plans and deliberate actions.

Real Estate Professionals Face New Safety Risks In Declining Housing Market
10/9/2008
Today’s tumultuous housing market can be a dangerous place for the brokers, agents and field inspectors who must walk into foreclosed and REO properties on a daily basis. Expert reveals common dangers and provides tips for staying safe.

International Council Brings Feng Shui Back
10/8/2008
Back by popular demand, Feng Shui expert Mary Stewart of Feng Shui Boston will give a full day workshop on October 29 from 10am – 4pm at MAR in Waltham. Stewart will share more of her proven tips to feng shui your office for increased sales and referrals. Mary will also provide powerful tools to use for your listings to enhance appeal and help sell the properties faster.

MAR Social Networking Program Hits the Road
9/17/2008
With huge annual growth in sites like Facebook and LinkedIn, online social networking is here to stay. Combine that with the proliferation of blogs, discussion forums, and other social media on the Internet and you have one complicated mix of technologies and ways to connect with clients.

Social Networking: Sharpen Your Basic Skills to Build Success
8/27/2008
As REALTORS®, staying in touch with clients throughout their home buying and selling life cycle is critical to repeat business and building your network of referrals. Find out how you can use social networking tools to establish yourself as an expert in your field and set yourself apart in the marketplace.

A Lapse in E&O Can Cost More Than It Saves
6/24/2008
In today’s market, many real estate professionals have considered canceling their Errors & Omissions (E&O) Insurance to help lower their operating costs. But did you know that this lapse in coverage can cost you more than you save?

Real Estate Marketing Survey Reveals Agent Spending Priorities
6/18/2008
VHT, Inc., a leading provider of visual marketing services, has released the results of its exclusive survey of agents’ and brokers’ marketing activities. The survey shows that agents who have been around longer—more than five years—represented higher priced listings and spent more money, on average, marketing those properties.

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